
To celebrate the Eat Fresh Refresh, Subway is hosting its biggest sampling event in the brand’s history, offering free six-inch Turkey Cali Fresh subs
As part of its “Eat Fresh Refresh” initiative Subway restaurants in the United States is giving away one million six-inch subs on July 13 to guests who visit their local Subway from 10:00 a.m. – 12:00 p.m. local time.
At participating restaurants, the first 50 guests who come in and request a free sub will receive one 6″ Turkey Cali Fresh, which features many of Subway’s signature new ingredients like smashed avocado, BelGioiso fresh mozzarella, and new deli-sliced thin turkey, all on Subway’s new Hearty Multigrain bread.
To prepare for the sampling event, nearly 11,000 Subway restaurants across the country will close the evening of July 12 for a “Refresh Break” at 6:00 pm local time. T
These events support the Eat Fresh Refresh, which arrives in U.S. restaurants nationwide on July 13 and features the biggest changes in the brand’s history, making improvements to almost every core menu item and introducing important digital upgrades that elevate the guest experience.
Enhanced Guest Experience
Subway additionally announced that it is making the digital ordering experience simpler and more intuitive “by meeting guests where they are on the Subway App, Subway.com, and through third-party delivery partners.
Subway said that the enhancements provide the same customized and consistent experience found in Subway restaurants.
“The updated Subway App features a new dashboard, improved ordering flow, and insight into out-of-stock items with further updates planned for the fall,” the brand said.
In addition, Subway Delivery is rolling out nationwide in select areas and allows guests to place delivery orders through the Subway App and Subway.com, providing seamless access to new and refreshed menu items. Guests visiting Subway in-person will find restaurant design refinements and remodels along with Sandwich Artists ready to serve the new menu and offer an improved restaurant experience.